NAFAS

NAFAS

نَــــــــــفَـــــــــسْـ

نَــــــــــفَـــــــــسْـ

Nafas (نَفَس) - More than just "breath" or "spirit" in Arabic, Nafas is the essence that transforms the ordinary into the extraordinary. It's the passion that turns a

meal into a memory, a space into a story, and a design into a dialogue between cultures. It’s an innate knowledge acquired through experience, and translated into our senses.

Nafas (نَفَس) - More than just "breath" or "spirit" in Arabic, Nafas is the essence that transforms the ordinary into the extraordinary. It's the passion that turns a meal into a memory, a space into a story, and a design into a dialogue between cultures. It’s an innate knowledge acquired through experience, and translated into our senses.

Nafas (نَفَس) - More than just "breath" or "spirit" in Arabic, Nafas is the essence that transforms the ordinary into the extraordinary. It's the passion that turns a meal into a memory, a space into a story, and a design into a dialogue between cultures. It’s an innate knowledge acquired through experience, and translated into our senses.

At PPS, the essence of our work lies in Nafas.

We are not just designers, culinary enthusiasts, or cultural consultants. We are storytellers, innovators, and experience creators who bridge the gap between tradition and innovation. Our interdisciplinary approach weaves together architecture, food, and culture to create holistic experiences that resonate with people, honor places, and transform spaces.


At PPS, the essence of our work lies in Nafas.

We are not just designers, culinary enthusiasts, or cultural consultants. We are storytellers, innovators, and experience creators who bridge the gap between tradition and innovation. Our interdisciplinary approach weaves together architecture, food, and culture to create holistic experiences that resonate with people, honor places, and transform spaces.


We work with nature, embracing circularity and inventive responses to limitations

Sustainability

Sustainability

Our projects invite engagement, encouraging emotion, gathering, and the use of all five senses

Experiences

Experiences

We examine cultural narratives through a historic lens, exploring movements and migrations that shape societies.

Cultural Exchange & Social Cohesion

Cultural Exchange & Social Cohesion

We learn from the past to design for a better future, balancing contextual perspectives with an awareness of the psychology of the collective

Future Focus

Future Focus

We value the power and necessity of community, appreciating inherited knowledge, especially from under-celebrated regional traditions.

Community

Community

"GLOBAL NARRATIVES, LOCAL EXPERIENCES"

"GLOBAL NARRATIVES, LOCAL EXPERIENCES"

We don't just preserve cultural heritage - we actively shape the culture of tomorrow. Our work marries time-honored traditions with cutting-edge innovation, creating unexpected yet respectful fusions. Whether it's incorporating smart technology into traditional architectural designs, experimenting with futuristic gastronomy, or reimagining cultural narratives for the digital age, we're always looking ahead.

"GLOBAL NARRATIVES, LOCAL EXPERIENCES"

AYESHA ERKIN

AYESHA ERKIN

Cultural Exchange & Social Cohesion

The Founder

The Founder

We examine cultural narratives through a historic lens, exploring movements and migrations that shape societies.

Ayesha Erkin began her professional journey as an architect, trained in vernacular, regional, and sustainable design in the US. Her innate love of food led her to recipe developing and writing, having authored "Date of the Day," a cookbook inspired by creating family traditions. Additionally, she co-founded 'Brown Girls Food Club', building a global community for women of color through a shared love of food.

@ayeshaerkin

Born to a mixed Turkic and Arab heritage, Ayesha grew up in Pakistan and has lived in Saudi Arabia, Germany, and the United States - experiences which have deeply influenced her multicultural perspective. Her work emphasizes the human experience and the concept of belonging.

Her diverse portfolio includes work with companies like Lake Flato Architects, Bon Appétit, Participant Media, and Soho House, and she has been recognized as a Rare with Google Leader. Ayesha splits her time between London and Texas, but is often working globally.


Her diverse portfolio includes work with companies like Lake Flato Architects, Bon Appétit, Participant Media, and Soho House, and she has been recognized as a Rare with Google Leader. Ayesha splits her time between London and Texas, but is often working globally.